FOTB
If you are a designer, developer, working with graphics, artist or just interested in some of these fields of work, then perhaps you are visiting the Flash On The Beach festival in Brighton these days. If you aren’t at the festival you are missing presentations, workshops, networking and showings of films and projects. The promotion video for the festival is done by Nando Costa who is the creative director at Nervo – a design and animation bureau in Portland.
The promotion video shows various magnetic materials changing shape and formation due to magnets. This is to symbolize the forces of creativity and it’s either attracting or repelling ability. This is exactly the objective of the FOTB festival – a gathering of creative minds that can either collaborate or compete.
It’s will be hard for you to get tickets for this year’s FOTB, but stay updated on the festival site so you can join next year!
FOTB 2010 Titles from Süperfad on Vimeo.
The Bitch Hits Back
Domestic violence is a serious subject and many campaigns have attempted to reduce the amount of victims. The campaigns have tried to convince and make people to choose to report violence and incidents that could indicate violence among friends. One of the great campaigns was “Cut Movie” featuring Kiera Knightley. The advert was widely debated. Some thought it was too violent – others argued that, that was the point. “Cut Movie” was directed by Joe Wright – who also directed Atonement with Kiera.
A new Danish campaign “The Bitch Hits Back” turns the situation around – and this works very well! The violence is now committed by the women, and the adverts are quite violent. Your Weekly Buzz have chosen one of five films and if you want to see the rest check out the campaign site (in Danish) – more surprises on the site will follow.
The Girl Effect
The Girl Effect is a project with the objective to increase girls’ chances of a good life, in parts of the world where severe poverty is fundamental factor for a tragic life. The campaign can be regarded as many charity campaigns collected in one. It starts by stopping yearly involuntary marriages and thereby enabling women to get an education. By giving women the freedom to get an education you would also reduce the number of young mothers. This is especially a problem because when the girls becomes mothers they have to work to support the child and sometimes this will result in prostitution, which ultimately can result in HIV and trafficking.
The Girl Effect starts when one girl is saved and she get the opportunity to have babies when she is ready. Today 600 million girls lives in poverty and these girls needs help. The Girl Effect also questions cultural problems – e.g. In Bangladesh 51% of girls is married when they turn 18. This is just one country that needs to experience The Girl Effect.
See the very graphic film that gives a visual presentation of the campaign. If you want to know more about how you can help – and it’s not just a question about donating money, you can spread the word on Facebook – visit the campaign site.
Facebook: Unfriend Coal
Greenpeace is known for taking strong measures to get attention and help the environment. This time Greenpeace is after Facebook. This viral cartoon was made following Mark Zuckerberg (creator of Facebook) announcing that Facebook will be opening a new huge datacenter in Oregon. This new datacenter will help deal with the huge amount of daily traffic on the site. To run this datacenter and its massive amount of data it will need lots of electricity and this is where Greenpeace get’s out of their chair. The amount of electricity is made by burning coal and this is not an environmental friendly solution.
Greenpeace chooses to make this sweet cartoon where the story is being narrated by a little girl – a little low some might add. Nevertheless the matter is a serious one because if the new datacenter uses only coal, the daily traffic on Facebook (according to Greenpeace) and other data networks use 1,963 billion kilowatt hours of electricity a year – the same as France, Germany, Canada and Brazil combined!
If you want to know how you can put some pressure on Facebook, read more on the campaign site.
Making Future Magic
The creative communications bureau Dentsu (London) has made a self promoting film that has ended up as a very impressive piece of lighting animations and stop-motion. The pivotal point of the film is “Making Future Magic” – the core values in all of the work done by Dentsu .
“Making “ is to be associated with good craftsmanship and knowing the different materials (media). “Future” represents innovative thinking and looking forward, and “Magic” is meant to give the campaigns strength and power.
The people at Dentsu used animations on an iPad to make the frames – used in the stop-motion process – and it gives the feeling of “Making Future Magic”. Truly a great piece of work!
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