How do you get more people to work in public health? The Canadian agency LG2 has tried to solve this by letting people get the feeling of saving a life. A very creative use of the medium and this will certainly create a lot of buzz – and hopefully get people involved in saving real people instead of a bus stop with a pressure sensitive plate.
Friday 29th of April 2011 is the date where most of the world will tune in to watch the wedding from Westminster Abbey. It’s the day where every girl can feel like a princess and ones thought goes towards Disney classics. An event of this magnitude will not go by unnoticed and T-Mobile has used it to create one of their characteristic events. The T-Mobile events are so popular that the created a teaser for this video and had a count down on their YouTube channel. The inspiration for the video has been taken from the popular (64 million views) video JK Wedding Entrance Dance. Maybe T-Mobile Royal Wedding get close to that as we get closer to the wedding date?
You know BIC from your desk, your shirt pocket or your bathroom. The French company has through the years brought humor and reminded you how important it is to always have a BIC at hand. This would be relevant if BIC gave you directions to the Holy Grail or the otherwise secret recipe for making Coca Cola.
BIC also produces razors and wishes to demonstrate how close a shave you can get. May we present Human Curling. The superstar Martin De Boer – better known as the human puck – attempts to save his team, and you can get involved in this; play the game on the YouTube channel.
You may be familiar with Desperados – the beer that also contains tequila and most of all resembles a long night of drinking in just one bottle. Whether you like the beer or not you have to like their new campaign. We have written about YouTube takeovers before; as a promo for The Expendables Sylvester Stallone blew up the entire window when mercenaries was hiding in the “suggestion” box. Another well-executed takeover was the Shoot The Bear case, and that is just to mention a few of the great takeovers. The Desperados takeover though is in a class of it’s own. You have to turn down the music and engage in tearing down a wall - oh, and party with your Facebook friends whom you can invite to join.
Check it out for yourself here: http://www.youtube.com/desperados
If you are not in the party mood right now then check out the film below: