The Group "B Originals" produces many different videos, primarily to make people laugh. Among other things, they make parodies of populare music tracks which are annoying stuck in our heads. An example of such a number is Maroon 5's "Moves like Jagger," which the boys now have taken care of. If you are a big Maroon 5 fan or a Star Wars and Jabba the Hut fan, the video may seem offensive. The group is making fun of both.
That said, enjoy this video for what it is; Quite funny and entertaining!
An amusing campaign, but a serious message
The organization "Rethink Breast Cancer" is running a campaign focusing on women's prevention of breast cancer. The sensitive and taboo topic, is here presented in an innovative and satirical way, but it still retains the serious message. The video also presents an app for smartphones, which works as a reminder and instruction in how to check for symptoms.
The campaign is based on studies showing that women are more likely to watch a video if it features a really hot guy. If the right premises are set, the message will get through. "Rethink Breast Cancer" has created a good example of a viral video that focuses on health!
Is this viral marketing?
The music industry has always been known for being very tough, and through the digital development the competition has got even tougher.
So how do you get your name on people's lips, distinguish from the rest of the market, get contracts and live concerts? This band here delivers an excellent example of how it can be done. A little creativity, humor and a camera, and voila, a new youtubehit is born.
The video you will see here is of a Russian band who really thinks outside the box. They try out new ways to get attention about themselves. They "toured" one week on the highway and actually got a larger fangruppe and many "gigs". The band got together just two years ago, through a creative network that facilitates a platform for creative people. Inspiring!