BBC Knowledge is using stop-motion in the latest advert and the result is very impressive. The ad shows the great achievements that the human species have accomplished throughout evolution. Everything from fire to DNA and nunchucks. The figures are either made of clay or cardboard and the different backgrounds are painted and things like clouds and stars are moving. If you have any knowledge about how stop-motion is done, you will quickly realize that this has been not only a test of the patience of the production team, but also the skills. Three Drunk Monkeys is the Australian ad agency that had the patience and skills to produce the advert, and last weekend they received a Quinlivan Black Award for the BBC Knowledge campaign. We congratulate the guys at Three Drunk Monkeys!
The creative communications bureau Dentsu (London) has made a self promoting film that has ended up as a very impressive piece of lighting animations and stop-motion. The pivotal point of the film is “Making Future Magic” – the core values in all of the work done by Dentsu .
“Making “ is to be associated with good craftsmanship and knowing the different materials (media). “Future” represents innovative thinking and looking forward, and “Magic” is meant to give the campaigns strength and power.
The people at Dentsu used animations on an iPad to make the frames – used in the stop-motion process – and it gives the feeling of “Making Future Magic”. Truly a great piece of work!
Today’s post features somewhat of an extensive project: a guy walks across America – using a mixture of stop motion and time-lapse. The film consists of 2.270 still frames which take you through America – perhaps your thoughts will go to Forrest Gump running. To grasp just how big this project was – especially the technical challenge – we recommend that you watch the “Behind the Scenes”.
At the end of the journey you will see how ambitious the man is and you will also see the beautifully placed brand that sponsored the project (see if you can spot it). A very nice piece of work and an elegant/impressive way of branding the product.
Your Weekly Buzz loves stop motion and time-lapse projects both big and small. Among the bigger projects we posted the graffiti artist blu who depicted evolution. As for the smaller projected we posted the stop motion film by Alex Varanese who made his table into an arcade-style game.
We are looking forward to more projects like these!
Stop motion films and animations have circulated a lot on YouTube the past years. The technique is used by coming up artists, film producers and students – and even arcade enthusiasts. The first post of the week is actually a mix between both the art and the arcade world.
The artist Alex Varanese from San Francisco has said about the film:
“I recently found myself wondering what a video game might look like in the form of a stop motion animation. While a normal person’s response to such a question of course be “who gives a shit?” I possess few of the qualities typically associated with normalcy and was irrevocably compelled to find out. This is the result”
If you are an arcade game devotee you might remember the Konami game “Scramble” from 1981, where you have to steer a “Jet” through various levels while shooting enemies. This could be a source of inspiration. Perhaps it has also been the game “R-Type” where you defend Earth against aliens?
Do you feel inspired? – If so then go straight home and dig up your old Commodor 64 and give ’em hell!